by Josephine Hughes | Dec 11, 2025 | Marketing
Summary: What This Blog Post Covers This post explains why therapists often feel uncomfortable with marketing and how to reframe visibility from “selling yourself” to helping potential clients. It explores how reconnecting with your core purpose makes social media and...
by Josephine Hughes | Nov 13, 2025 | Marketing
Are AI tools like ChatGPT starting to replace the way clients search for help? If people can simply type “How do I cope with anxiety?” into AI and get a personalised answer, what happens to directories? And what happens to the therapists who’ve relied on them for...
by Josephine Hughes | Sep 11, 2025 | Marketing
Do you ever feel like you’re posting regularly on social media, but enquiries still aren’t coming in? It’s a common frustration for therapists. You share insights, tips, and encouragement and it feels like you’re making a lot of effort for no return in terms of...
by Josephine Hughes | May 13, 2025 | Marketing
As many private practice therapists aren’t “digital natives,” the rise of artificial intelligence (AI) might sometimes leave you feeling deskilled – or even prehistoric! However, while it might feel overwhelming at first, AI for therapists can be a game-changer...
by Josephine Hughes | Apr 15, 2025 | Marketing
Wondering, “How Can I Find Time to Post on Social Media?”, read on as I have some tips .that are tailored specifically for busy therapists. (Spoiler: You probably don’t need more time – you just need a different approach.) If you’ve ever thought “I...
