Josephine Hughes
  • Home
  • About
  • Therapy Growth Group
  • Events & Resources
  • Blog
  • Podcasts
    • Good Enough Counsellors Podcast
    • Gloriously Unready Podcast
  • Contact
Select Page
Social Media for Private Practice: Why Clients Don’t Follow You (1)

Social Media for Private Practice: Why Clients Don’t Follow You (1)

by Josephine Hughes | Jan 22, 2026 | Marketing

If you’re working hard on your social media it can feel discouraging if you’re mainly followed by other therapists.  After all, you’re trying to reach clients.  So let’s discuss why that happens and what you can do about it – in particular, how fear of...
Selling or Helping? How Therapists Can Rethink Their Marketing

Selling or Helping? How Therapists Can Rethink Their Marketing

by Josephine Hughes | Dec 11, 2025 | Marketing

Summary: What This Blog Post Covers This post explains why therapists often feel uncomfortable with marketing and how to reframe visibility from “selling yourself” to helping potential clients. It explores how reconnecting with your core purpose makes social media and...
Social Media for Therapists: Staying Human and Visible in the Age of AI

Social Media for Therapists: Staying Human and Visible in the Age of AI

by Josephine Hughes | Nov 13, 2025 | Marketing

Are AI tools like ChatGPT starting to replace the way clients search for help? If people can simply type “How do I cope with anxiety?” into AI and get a personalised answer, what happens to directories? And what happens to the therapists who’ve relied on them for...
The Social Media Mistake That’s Costing You Clients

The Social Media Mistake That’s Costing You Clients

by Josephine Hughes | Sep 11, 2025 | Marketing

Do you ever feel like you’re posting regularly on social media, but enquiries still aren’t coming in? It’s a common frustration for therapists. You share insights, tips, and encouragement and it feels like you’re making a lot of effort for no return in terms of...
AI for Therapists: How to Create Social Media Content with Ease

AI for Therapists: How to Create Social Media Content with Ease

by Josephine Hughes | May 13, 2025 | Marketing

As many private practice therapists aren’t “digital natives,” the rise of artificial intelligence (AI) might sometimes leave you feeling deskilled – or even prehistoric! However, while it might feel overwhelming at first, AI for therapists can be a game-changer...
« Older Entries
Next Entries »

© Copyright 2026 Josephine Hughes. All rights reserved.

Find out more about how our site works and how we put you in control by reading our Cookie Policy shown below.

  • Facebook Community for Counsellors
  • Privacy Policy
  • Cookie Policy
  • Disclaimer
  • Website Terms of Use
Manage Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behaviour or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
  • Manage options
  • Manage services
  • Manage {vendor_count} vendors
  • Read more about these purposes
View preferences
  • {title}
  • {title}
  • {title}