People like to connect with people – and this is true in marketing. How can counsellors build the “know, like and trust” factor with their potential clients when they’re worried about self-disclosure?
Ever feel like you’re not doing enough and you’re not going to get any clients? It feels like there’s always too much to do and not enough time? It’s possible to stop feeling so anxious and relax into your private practice development.
Zoom fatigue in counsellors is real. There are reasons why video conferencing is more tiring than face to face work. This blog describes why and ways to improve the experience for both counsellors and clients.
Counsellor burnout in the pandemic. Whether you’re super busy because you’re overwhelmed with the number of clients coming forward for help, or bored because your case numbers have dropped, there’s a possibility that you may be suffering from burn out. So how can you...
The pandemic has presented counsellors with unique challenges, not least navigating the same problems as their clients. But at a time when self-care is required more than ever, it is even more difficult to make it happen.
Doing something wrong is one of the biggest fears counsellors face when they’re looking to help clients, set up in business or do something new. Here are five ways to take action despite the fear.
Having set your private practice goals, how can you make sure you achieve them? The key is not to overwhelm yourself.
Setting goals for your private practice will help you to build and grow a successful counselling and therapy business
Would you like to set up a successful private practice? Have you considered what factors will make it successful?
There’s lot of advice on how to get started in private practice. But what if you’re stuck? What if you’ve been sitting on the idea for weeks and months but just not got going?
What is the best way for counsellors to keep notes and meet GDPR and ethics? Should notes and records be stored electronically? What are the security implications?
Should counsellors register with the Information Commissioners Office (ICO)? This article discusses whether counsellors and therapists should pay the data protection fee and whether or not they are exempt.
Five steps to help counsellors in private practice create their GDPR policy and privacy statements
Questions to help you decide on your counselling niche, even if you don’t want one.
As England commences a national lockdown in November, is it possible to continue counselling face to face? The UK is now experiencing a second wave with warnings it may be more deadly than the first wave in March. The following factors may help you decide whether...
Because you don’t want to miss out on clients you may decide to tick most of the boxes for issues in your counselling profile. Will this help or hinder people finding you?
What are the reasons for ensuring you have a professional looking photo for your counselling profile, and how do you get a good headshot? What is considered a good headshot photo for counsellors?
It’s hard to know what to say in a counselling profile. Read more about avoiding the biggest mistake in directory writing.
Therapy can be a lonely business and trying to get clients is challenging. The Therapy Growth Group provides supports to counsellors to help them with their marketing and mindset.
Concerns for therapists around marketing on social media is about making mistakes in public, feeling like they’re an imposter, and that what they’ve got to say is irrelevant and not worth noticing. This blog addresses those fears.
Help for therapists so that they feel confident to post on social media and can generate content ideas.
How can busy therapists find time to market themselves on social media? This blog contains ten time hacks to help them to post consistently.
Therapists and counsellors worry about self disclosure on social media and this can affect their marketing. This blog discusses how they can safely share on social media.
Facebook had over 2.7 billion monthly users in the second quarter of 2020. It’s very likely that you’ll find your clients amongst them. However, it can feel very confusing to know how to use Facebook to get clients and this blog will help you to work it out. But I’m...
Recent reports that Zoom accounts are available on the dark web are worrying. What does this mean for counsellors seeking to provide online therapy?
Is Zoom encryption enough for counselling? Without end to end encryption, does counselling with Zoom jeopordize client confidentiality?
Zoom security for counselling is a hot topic. This blog discusses how to ensure client confidentiality and prevent Zoom bombing in online therapy
Private practice pricing: are you in danger of rescuing clients through charging low fees? How does this affect the power dynamic in the relationship?
Will clients pay high fees for therapy? When considering a price increase, counsellors worry that they will not attract clients. In fact the opposite may be true.
Private practice fees: a simple tool to help you set your fees.