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How to Find Your Niche as a Therapist (and Become Known for It)

How to Find Your Niche as a Therapist (and Become Known for It)

by Josephine Hughes | Mar 19, 2026 | Private Practice

If you’re interested in attracting new clients to your private practice, you may be asking yourself: “How do I find my niche?” It can feel like something you’re supposed to work out early on. As if everyone else knows exactly who they work with, while you’re still...
Social Media for Private Practice: Why Clients Don’t Follow You (3)

Social Media for Private Practice: Why Clients Don’t Follow You (3)

by Josephine Hughes | Mar 12, 2026 | Marketing, Private Practice

Therapists who want to use social media to grow their private practice often find it frustrating that they’re being followed by other therapists, rather than potential clients. This can happen when you’re not very clear about who you want to reach and what you want to...
Virtual Assistants for Therapists: Do You Need One?

Virtual Assistants for Therapists: Do You Need One?

by Josephine Hughes | Mar 5, 2026 | Private Practice

Running a private practice is more than therapy because of tasks like emails, invoicing and cancellations. You start out wanting to focus on your clients … but somehow find yourself replying to enquiries at 9.30pm and taking your laptop on holiday “just in case”....
How to Get More Therapy Clients: From Being Found to Being Booked With Kat Love

How to Get More Therapy Clients: From Being Found to Being Booked With Kat Love

by Josephine Hughes | Feb 19, 2026 | Marketing, Private Practice

If you’re wondering how to get more therapy clients, you could well be someone who spends time tweaking your profile or agonising over photos for your website.  But when you start to see that marketing for therapists is a journey, rather than a single action, it...
Social Media for Private Practice: Why Clients Don’t Follow You (2)

Social Media for Private Practice: Why Clients Don’t Follow You (2)

by Josephine Hughes | Feb 12, 2026 | Marketing, Private Practice

One of the questions you may have, If you’re a therapist in private practice, is how to reach more potential clients through social media.  You may find you’re mainly followed by other therapists and this is not unusual.  But how can you attract new clients...
Am I Behind? How to Build a Private Practice at Your Own Pace

Am I Behind? How to Build a Private Practice at Your Own Pace

by Josephine Hughes | Feb 5, 2026 | Private Practice

Many therapists often ask these questions when they’re building a private practice: Am I behind? Should I be further on by now? Why does it feel like everyone else is moving faster than me? These worries can be common for neurodivergent therapists, and for anyone...
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