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Social Media for Private Practice: Why Clients Don’t Follow You (1)

Social Media for Private Practice: Why Clients Don’t Follow You (1)

by Josephine Hughes | Jan 22, 2026 | Marketing

If you’re working hard on your social media it can feel discouraging if you’re mainly followed by other therapists.  After all, you’re trying to reach clients.  So let’s discuss why that happens and what you can do about it – in particular, how fear of...
A Kinder Way to Move Through 2026 as a Counsellor

A Kinder Way to Move Through 2026 as a Counsellor

by Josephine Hughes | Jan 15, 2026 | Private Practice

January can feel heavy for counsellors and a time of pressure. Enquiries might be quiet. Self-doubt can creep in. That familiar sense of falling behind can arrive before the year has really got going. And while January is just one month, it often impacts how we feel...
Is Accreditation Worth It? What Counsellors Need to Know

Is Accreditation Worth It? What Counsellors Need to Know

by Josephine Hughes | Jan 8, 2026 | Private Practice

In this post, I’m taking an honest look at accreditation. I’ll explore what accreditation actually means, why some counsellors choose to go for it, what the process involves, and how to decide whether it’s the right step for you. I’ll also talk about why choosing not...
Selling or Helping? How Therapists Can Rethink Their Marketing

Selling or Helping? How Therapists Can Rethink Their Marketing

by Josephine Hughes | Dec 11, 2025 | Marketing

Summary: What This Blog Post Covers This post explains why therapists often feel uncomfortable with marketing and how to reframe visibility from “selling yourself” to helping potential clients. It explores how reconnecting with your core purpose makes social media and...
Why Your Website Isn’t Getting Found – Insights from Website Designer John Garewal

Why Your Website Isn’t Getting Found – Insights from Website Designer John Garewal

by Josephine Hughes | Dec 4, 2025 | Marketing

Clients often struggle to find the right therapist online. In this blog, website designer and SEO specialist John Garewal of Verum Design explains how people actually search, why websites matter, and simple steps therapists can take to improve their visibility –...
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